WSNLA Partnership

Colibri Magazine will focus specifically on the interests of the Northwest home gardener.

Published by local veteran publisher Peter Philips, Colibri Magazine is set to launch in January 2022 ahead of the Northwest Flower and Garden Show. See Peter’s bio on page 8.
Colibri Magazine will serve to attract gardeners through editorial content specific to northwest gardens.

Peter’s desire is to create editorial content that will engage readers and direct them to local nurseries who can provide plants and educational resources to help gardeners be successful—and thus patronize nurseries season after season.

He hopes to partner with our members to develop a subscriber base, and he is looking for nurseries interested in partnering to help distribute the magazine.

Participating nurseries would allow indirect access to their physical mailing lists to whom Peter would send the magazine in exchange for advertising benefits to the participating nursery, financial compensation, or a combination of both.

Peter would not have direct access to the lists. Rather, a third-party mailing house would execute the mailing. All costs of the mailing would be borne by Peter.

Colibri Magazine and the WSNLA share a common goal of driving business to Washington State Nurseries and we believe that our members will benefit from support of this project.

We share this information because we believe the magazine will be a great benefit to our members and we encourage you to contact Peter to learn more about the project and to help him get the magazine in the hands of your customers. We encourage you to participate!

Breanne Chavez, Executive Director, WSNLA